From project experience with hundreds of websites and apps, one key area we notice that clients often overlook (especially in the case of new builds) is the requirement of content.

It can be easy to get caught up in how you want your website to look, or how your subscription based functionality is going to operate. But websites are content-based; as such they usually require quite a lot of content to be written and media to be prepared for them.

If you’re planning on writing your own content and producing your own media, start this as early as possible. Even before the website project is underway. More than 60% of website projects builds are delayed due to the wait for content to be produced.

Even if you consider a small site as little as 5 pages, approximately 100 – 300 words per page of well written, effective, proofed content and supporting media may need to be created for the site, it soon adds up.

It is worth considering content creation services, having an expert aid in creating well crafted ,and in the case of our copywriters, SEO optimized content that helps create a more effective website and also prevents delays in the creation of your website launch.

Content creation is something we offer as part of our creative services. Feel free to contact us to discuss your content creation needs.

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